CCTV "Financial Deep Discovery "program group visited the headquarters of YFF Cosmetics, and the beauty makeup industry entered a new era of consumption upgrading!

On June 8, 2019, CCTV "Financial Deep Discovery "channel broadcasted "discovering the better life: beauty makeup industry is very popular now" in the background of the outbreak of cosmetics consumption. As far as we know CCTV channel 2 " Financial Deep Discovery " is a financial in-depth investigation and commentary program, has been tracking and recording the pace of change in China and the world economy, This time YFF Cosmetics as the representative of cosmetics fragrance manufacturing enterprises to appear on the CCTV television that shows its great influence in cosmetics industry.

Upgrading of consumption capacity

Buy buy buy, long for hot cakes without stop. Beauty beauty, beauty good-looking is the most important;Due to the fast development of beauty makeup market, not only beauty makeup bloggers have achieved great success.Chinese people's pursuit of beauty is not to be underestimated, the desire to look attractive has long been regardless of age and sex. Makeup consumption appears with this upsurge,the consumption boom has reached its climax. in 2018 Chinese people’s beauty consumption increased by 60 percent on an Internet platform year on year, with the average person buying 3.3 lipsticks a year. Chinese cosmetics companies have revenues of 319 billion yuan, a growth rate of 12.3%.

Professional institutions predict that the size of China's cosmetics retail market is expected to reach 457.1 billion yuan in 2024.  The rising consumption power of ordinary people, the entrepreneurs who dare to think and dare to do, the cluster of industries that are rapidly gathering, make the beauty industry look very lively.

The rise of Chinese goods under the cosmetic of the economy

YFF Cosmestics originally made OEM for many large-scale perfumes at home and abroad, and felt the rise of the beauty industry. The company decided to complete the transformation in the beauty town and get rid of the simple OEM to make profits. At this time, a sound industrial chain and matching facilities amount of services in the cosmetic town help the enterprise solve the big problem.

YFF Cosmestics focuses on the fragrance segmentation field

Cao Huixing, general manager oF YFF Cosmestics , said in an interview: Thanks to the support of the beauty town, YFF Cosmestics will do the entire industry chain, including the brand, in the fragrance category of cosmetics.  At present, YFF Cosmestic's own brand BARRIO Salon fragrance has gained a good reputation. This year is also a period of rapid development. It needs a more stable backing and advanced innovation consciousness to accelerate the development of enterprises and brands.

YFF Cosmestics focuses on our home court

YFF Cosmestics will also focus on becoming a bright spot - focus on fragrance, we can withstand the temptation, and we also can withstand the difficulties,so that YFF Cosmetics become a star enterprise in the fragrance industry. Agglomeration becomes a high point-- stronger and bigger at the same time.First become the head of the enterprise, leading the market.To achieve more ambitious goals, to supply chain, factory, brand, channel, extension, industrialization, diversification development.

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